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IgNOBEL PRIZES
By Sean Henahan, Access Excellence
CAMBRIDGE, MA-
Aesthetic pigeons, soggy cereal, DNA Cologne and wet underwear
were among the topics studied by this year's winners of the Ig
Nobel Prize.The "Igs" are presented each year by The Annals of
Improbable Research, the "the journal of inflated research and
personalities."
Five Nobel Laureates, aided by children, scuba divers, a
marching band, and a dog, gathered at Harvard to present the
1995 Ig Nobel Prizes. This was the Fifth First Annual Ig Nobel
Prize Ceremony, honoring people whose achievements "cannot or
should not be reproduced."
The Prizes were handed out by Nobel Laureates Sheldon Glashow
(Physics '79), Dudley Herschbach (Chemistry '86), William
Lipscomb (Chemistry '76), Joseph Murray (Physiology or Medicine
'90) and Richard Roberts (Physiology or Medicine '93). Later in
the evening, Professor Herschbach was given away in the
Win-aDate-With-a-Nobel-Laureate Contest.
John Martinez, who won the 1995 Ig Nobel Nutrition Prize, served
cups of Luak coffee to the Nobel Laureates -- the coffee is made
from beans that have been ingested and excreted by the luak, a
bobcat-like animal native to Indonesia.
Sally Yeh, the president of Bijan Fragrances, Inc., presented
DNA cologne and DNA perfume to the Nobel Laureates; Yeh was
representing 1995 Ig Nobel Chemistry Prizewinner Bijan Pakzad,
who designed the fragrances. The winners of the Ig Nobel
Physics, Literature and Dentistry Prizes delivered acceptance
speeches via videotape.
The theme of this year's ceremony was "DNA." The five Nobel
Laureates paid tribute to deoxyribonucleic acid by collaborating
to read a Dr. Seuss-like poem, "DNA and Green Eggs and Ham," and
joined with the Nicola Hawkins Dance Company in the world
premiere of "The Interpretive Dance of the Nucleotides." Nobel
Laureate James Watson, the co-discoverer of the structure of
DNA, delivered a tape-recorded tribute to DNA cologne.
Twelve-year-old Kate Eppers delivered a tribute to DNA, in which
she explained that her favorite singer, Mariah Carey, "depends
on DNA." "Without DNA," Eppers told the sellout crowd, "Mariah
Carey wouldn't be Mariah Carey -she'd be a fish or something."
Nobel Laureates Herschbach and Roberts also delivered 30-second
Heisenberg Certainty Lectures (the time limit was strictly
enforced by a professional referee), as did Tom and Ray
Magliozzi of NPR's "Car Talk" program, and Harvard Astronomy
Department Chairman Robert Kirshner (the so-called "David
Letterman of Astronomy") and Bijan's Sally Yeh.
The ceremony was televised live around the world via the
Internet, with assistance from convicted felon Robert T. Morris,
whose worm program shut down the Internet several years ago, and
who is now a convicted felon and a member of the AIR editorial
Board. It was also recorded for later broadcast (on the day
after Thanksgiving) on National Public Radio's "Talk of the
Nation / Science Friday" program.
The keynote address was delivered by Dr. Robert Lopez, who won a
1994 Ig Nobel Prize for experimentally placing cat ear mites
into his own ear. Dr. Lopez's topic was "Dare to Be Bold."
Here is a complete list of the 1995 Ig Nobel Prizewinners.
NUTRITION John Martinez of J. Martinez & Company in Atlanta, for
Luak Coffee, the world's most expensive coffee, which is made
from coffee beans ingested and excreted by the luak (aka, the
palm civet), a bobcat-like animal native to Indonesia.
PHYSICS D.M.R. Georget, R. Parker, and A.C. Smith, of the
Institute of Food Research, Norwich, England, for their rigorous
analysis of soggy breakfast cereal, published in the report
entitled 'A Study of the Effects of Water Content on the
Compaction Behaviour of Breakfast Cereal Flakes." [Published in
the research journal "Powder Technology," November, 1994, vol.
81, no. 2, pp. 189-96.]
ECONOMICS Awarded jointly to Nick Leeson and his superiors at
Barings Bank and to Robert Citron of Orange County, California,
for using the calculus of derivatives to demonstrate that every
financial institution has its limits.
MEDICINE Marcia E. Buebel, David S. Shannahoff-Khalsa, and
Michael R. Boyle, for their invigorating study entitled "The
Effects of Unilateral Forced Nostril Breathing on Cognition."
[Published in "International Journal of Neuroscience," vol. 57,
1991, pp. 239-249.]
LITERATURE David B. Busch and James R. Starling, of Madison
Wisconsin, for their deeply penetrating research report, "Rectal
foreign bodies: Case Reports and a Comprehensive Review of the
World's Literature." The citations include reports of, among
other items: seven light bulbs; a knife sharpener; two
flashlights; a wire spring; a snuff box; an oil can with potato
stopper; eleven different forms of fruits, vegetables and other
foodstuffs; a jeweler's saw; a frozen pig's tail; a tin cup; a
beer glass; and one patient's remarkable ensemble collection
consisting of spectacles, a suitcase key, a tobacco pouch and a
magazine. [Published in the medical journal "Surgery,"
September 1986, pp. 512-519.]
PEACE The Taiwan National Parliament, for demonstrating that
politicians gain more by punching, kicking and gouging each
other than by waging war against other nations.
PSYCHOLOGY Shigeru Watanabe, Junko Sakamoto, and Masumi Wakita,
of Keio University, for their success in training pigeons to
discriminate between the paintings of Picasso and those of
Monet. [Their report, entitled "Pigeons' Discrimination of
Paintings by Monet and Picasso," was published in "Journal of
the Experimental Analysis of Behavior," vol. 63, 1995, pp.
165-174.]
PUBLIC HEALTH Martha Kold Bakkevig of Sintef Unimed in
Trondheim, Norway, and Ruth Nielson of the Technical University
of Denmark, for their exhaustive study, "Impact of Wet Underwear
on Thermoregulatory Responses and Thermal Comfort in the Cold."
[Published in "Ergonomics," vol 37, no. 8, Aug. 1994 , pp.
1375-89.]
DENTISTRY Robert H. Beaumont, of Shore View, Minnesota, for his
incisive study "Patient Preference for Waxed or Unwaxed Dental
Floss." [Published in the research journal "Journal of
Periodontology," vol. 61, no. 2, Feb. 1990, pp. 123-5. ]
CHEMISTRY Bijan Pakzad of Beverly Hills, for creating DNA
Cologne and DNA Perfume, neither of which contain
deoxyribonucleic acid, and both of which come in a triple helix
bottle.
For more information on the IgNobel prizes see the Annals of Improbable
Research
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